Lenovo: Elevating Brand Presence Through Design

Graphic Design

Project Overview

During my time at Lenovo, I contributed as a graphic designer, focusing on creating visually impactful marketing and promotional materials.

My Contributions

My role involved designing landing pages for various laptop series, ensuring both desktop and mobile experiences were intuitive and engaging.I also worked on producing high-quality layouts for print magazines and digital campaigns, including infographics and advertisements featured in Forbes. By aligning each project with Lenovo's brand guidelines, I delivered designs that not only enhanced the company's visual identity but also resonated with its global audience.

Driving Design Across Digital and Print
‍At Lenovo, I was responsible for crafting engaging visual content across various mediums. My role included designing landing pages for a wide range of laptop series, optimizing them for both desktop and mobile platforms to ensure a seamless user experience. I collaborated with teams to align each page with the brand's standards while creating layouts that effectively highlighted product features.I also contributed to print and digital marketing efforts, developing infographics and advertisements featured in high-profile publications like Forbes. My work supported Lenovo’s marketing campaigns, enhancing their visual impact and driving audience engagement through clear, appealing design.

Lenovo

Graphic Designer